Methodology

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Brazil
Print
United Kingdom
Chile
Germany
Ghana
United States

Each focus group was conducted live in the local language of the participants and moderator.

Participants 

  • Were self-identified Christians.
  • Met local criteria which defined active church participation.
  • Represented a wide range of demographics.

 Moderators

  • Were from top consumer research firms in their respective countries.
  • Implemented methods recognised as best-practice.
  • Did not share the purpose of the research or the funding organisation.
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The work isn't finished!

We're planning to add research studies in countries all over the world. Learn more about what's next. Engage in missions.

The heart of the discerning acquires knowledge, for the ears of the wise seek it out.

Proverbs 18:15 NIV

Interested in updates, reports and more resources?